Our Mission, Vision, Values


To provide value-for-money beauty, health, and wellness products, as well as business opportunities which can change the lives of the Filipino for the better.


To see our products become part of every Filipino Family, as well as to be able to make our members businessmen and millionaires in their own right, thereby helping them attain their financial freedom and security.


At Pr1mera, we foster transparency, honesty, integrity, teamwork, continuous improvement, and respect.